---
title: "AI Transformation: A Candid Conversation"
slug: "ai-transformation-a-candid-conversation"
canonical_url: "https://ai-weeks.ch/events/ai-transformation-a-candid-conversation"
start_date: "2026-09-24T16:00:00.000Z"
end_date: "2026-09-24T19:00:00.000Z"
attendance_mode: "offline"
language: "en"
price_type: "free"
price: "Free"
location: "AWS Office Zurich, Mythenquai 10, 8002 Zürich"
organizer_url: "https://www.genai360.ch/"
event_url: "https://luma.com/d5jn9st5?utm_source=swissaiweeks"
tags: []
status: "published"
description: "​🎯 Everyone's talking about AI transformation. Very few talk about what it actually takes. ​Join us on Thursday, 24 September at the AWS office in Zurich to learn how AI transformation actually unfolds inside companies — from people who ran it rather than wrote about it. 👉…"
---
# AI Transformation: A Candid Conversation

​🎯 Everyone's talking about AI transformation. Very few talk about what it actually takes.

​Join us on Thursday, 24 September at the AWS office in Zurich to learn how AI transformation actually unfolds inside companies — from people who ran it rather than wrote about it.

👉 Register here: <https://luma.com/d5jn9st5?utm_source=swissaiweeks>

​⏰ **Agenda**
18:00 · Doors open
18:15 · Welcome & presentations
19:00 · Panel discussion
19:30 · Apéro

​📢 **On stage**
[Dwayne Browne](https://www.linkedin.com/in/dwaynebrowne/?utm_source=luma) — Worldwide Data & GenAI Strategist, AWS
[Gontran Filet](https://www.linkedin.com/in/gontran/?utm_source=luma) — AI & Analytics Specialist Team Lead, AWS
[Marcin Zasepa](https://www.linkedin.com/in/marcin-zas%C4%99pa-aa810728/?utm_source=luma) — Director of Engineering Real Estate, SMG Swiss Marketplace Group

​Between them they've been through AI transformations at dozens of companies, including Switzerland's most well-known real-estate marketplaces. They'll talk about which patterns repeat, where transformations stall, and what separates the ones that stick.

**​Bring your hardest question**
When you register, tell us your toughest AI-adoption challenge. We'll make sure the most common ones get answered live during the panel.

**About GenAI 360**
We've been running AI events in Zurich for two years — to enable people in Zurich genuinely building with AI to compare notes in person.
Come whether you're deep in it or still working out where it fits — we've had attendees from two-person startups to Switzerland's largest companies.

## Details

- **Start:** 2026\-09\-24T16:00:00\.000Z
- **End:** 2026\-09\-24T19:00:00\.000Z
- **Location:** AWS Office Zurich, Mythenquai 10, 8002 Zürich
- **Attendance:** offline
- **Language:** en
- **Price:** Free
- **Audience:** Business and engineering leaders, business strategists, decision\-makers, founders, product managers, and AI practitioners\.
- **Event page:** <https://luma.com/d5jn9st5?utm_source=swissaiweeks>

Canonical: <https://ai-weeks.ch/events/ai-transformation-a-candid-conversation>